On Wednesdays, We Wear Pink:
Breast Cancer Awareness Month at Brown’s Shoe Fit Co.
Every October, a little more pink shows up on the shelves, in the windows, and on the feet of our staff and customers across Brown’s Shoe Fit Co. Breast Cancer Awareness Month is a time to honor the people in our communities who are fighting breast cancer, celebrate survivors, remember those we’ve lost, and remind each other that early detection matters.
As a family of locally owned stores, we know that every one of our communities has been touched by breast cancer in some way. A customer we’ve fit for years. A coworker’s mom. A neighbor down the street. That’s why so many of our stores choose to mark October with pink displays, pink shoes, and a little extra love for the people walking through our doors.
How Our Stores Show Support
Because each Brown’s Shoe Fit Co. location is independently owned, every store celebrates October in its own way. You might find:
- Pink-themed window and in-store displays featuring our favorite pink styles
- Staff sporting pink shoes, laces, and gear all month long
- In-store discounts or special offers on certain products
- local events like Ladies Night Out
- Local walks, runs, and community events supported by our store teams
Stop by your local store to see how your Brown’s team is showing support this month.
Our Favorite Pink Shoes This October
Whether you’re lacing up for a charity 5K, walking in honor of someone you love, or just want to wear your support every day, there’s a pink pair for you. Here are a few standouts available now:
| Shoe | Pink Colorway | Great For |
|---|---|---|
| Brooks Ghost 17 Women’s | Poppy Seed/Pink/Bluewash | Smooth, neutral everyday running and walking |
| Brooks Ghost 17 Women’s | Oyster/Apricot/Pink | A softer pink for daily miles |
| Brooks Adrenaline GTS 25 Women’s | Oyster/Pink/Green | Walkers and runners who want stability support |
| Brooks Glycerin 23 Women’s | White/Phantom/Cyber Pink | Maximum cushion for long days on your feet |
| Brooks Glycerin 22 Women’s | Sherbert/Apricot/Pink | Plush comfort in a bright, cheerful pink |
| HOKA Clifton 10 Women’s | Rose Cream/Dried Rose | Lightweight cushion for walks, runs, and charity 5Ks |
| On Cloud 6 Women’s | Orchid/Fade | All-day wear with a sleek, modern look |
| New Balance 574 Women’s | Reflection/Rose Sugar | Classic casual style for everyday support |
| New Balance 530 Unisex | White/Pink | Retro sneaker style anyone can wear |
Looking for something different? Our full pink collection includes more than 150 styles from Brooks, Birkenstock, New Balance, Hey Dude, Dansko, Aetrex, Olukai, Keen, and more, including sandals, clogs, casual sneakers, and pink insoles. Many styles are on sale right now.
Shop all pink styles at Brown’s Shoe Fit Co.
Walking Together, One Step at a Time
Many of the most meaningful breast cancer awareness moments happen on foot: community walks, survivor runs, and fundraising 5Ks. If you’re training for one this fall, a proper fit makes all the difference. Our fit specialists can measure your feet, look at how you walk, and help you find a pair that keeps you comfortable from the starting line to the finish.
Shout out to our team in Marion – Owner Mike pictured here with his wife Janelle, and team members Jacob, and Crystal – representing Brown’s Shoe Fit Marion at the Especially For You Race Against Breast Cancer early this month. Congratulations to Jacob on his 1st place win!
A Reminder That Matters
Awareness is about more than wearing pink. Early detection saves lives. Talk with your healthcare provider about the screening schedule that’s right for you, and encourage the women in your life to do the same. For information on screening, support, and resources, visit the American Cancer Society or the National Breast Cancer Foundation.
To everyone fighting, everyone who has fought, and everyone standing beside them: we’re with you every step.
